Work With Imports

How to handle 404 pages via the Import tool

Redirect 404 pages to the correct URLs using the import tool, important for SEO and reducing bounce rates.

Key features

  • Find 404 pages under Settings > 404 pages and export the list
  • Redirect them to the correct URLs with the URLHistory template
  • Important for SEO and reducing bounce rates

Quick guide

  1. Go to Settings > 404 pages and export the list of URLs.
  2. Build a file with the new URLs, or download the URLHistory template.
  3. Import the file via the Import Tool, mapping each column.

In the left menu of Merchant Center, open Settings, where you find 404 pages. This section shows which pages need adjustment and lets you export a list of URLs to help build a list of new URLs to import.

Once you have identified the 404 pages to redirect, use the Import Tool. You can create your own .xlsx or .csv file, or download the URLHistory template directly from the Import Tool.

If you are unsure which fields to include, click View template description for a description of the columns the system recognizes.

Once you have mapped each column to the system requirements and started the import, the 404 pages are changed to the correct address from your file.

How to add a new product with multiple sizes via the import tool

Create a new product with the import tool, with a single item or with multiple sizes.

Import products

Create or update products in batches with the product import template, choosing an import mode.