Podcast: Navigating IT Systems for E-commerce Success: Insights from Geins' CCO
Carl Abrahamsson, CCO at Geins, is a guest on Björn Påhlman Spenger's podcast "The Future of E-commerce." The episode's theme revolves around IT systems for e-commerce businesses.
The entire conversation focuses on how e-commerce entrepreneurs should approach selecting a tech stack for their e-commerce operations and the pros and cons of the various solutions available in the market.
This episode is primarily intended for those in leadership positions.
Author
Geins team
Content creator
Fler inlägg
Rethinking pre-studies: Do they still matter in e-commerce?
The last year has seen more significant advancements in e-commerce than the previous five years combined. This rapid pace of innovation presents both opportunities and challenges for merchants. Carl Abrahamsson, COO at Geins, questions the necessity of the traditional pre-study phase in such an unpredictable future. He explores how merchants can navigate the unknown, leveraging what they know while preparing to succeed with the unexpected.
Look beyond discounts - start focusing on the experience itself
In this blog post, Carl from Geins shares his insights on why customer experience is becoming the defining factor in e-commerce success. He explores how crafting unique, personalized experiences can build loyalty and long-term growth, with examples like Köttfabriken's meat configurator showcasing how Geins empowers brands to stand out
The changing landscape of B2C retail: Staying Ahead of the Game
With more and more brands opting to sell their products directly to consumers, traditional B2C online retailers are facing a new wave of challenges. In order to stay competitive and relevant in this changing landscape, it is crucial for these retailers to adapt and find innovative ways to add value for customers.