Geins FOR B2B

Build a B2B backend your sales org can trust

Price lists and contract overrides, account hierarchies with RBAC, quotes/approvals, and export flows — all observable and reliable.

Built for B2B operations

B2B requires governed pricing, account hierarchies with entitlements, procurement integrations, and trustworthy exports. Geins provides these as backend primitives.
Pricing & contracts
Price lists, tiers, and contract overrides with auditable precedence.
Accounts & roles
Account hierarchies, RBAC, and scoped catalogs per customer.
Tiered pricing
Volume pricing and MOQs per SKU.
We love solutions that are built to adapt – where creativity and technology can work together, not against each other. With Geins, we can build fast, flexible commerce experiences that are technically solid and brand-aligned. That matches our way of working: strong branding + smart tech = better customer experiences.
Joakim Eriksson

Joakim Eriksson

Chief Digital Officer, R3

Challenges & Solutions

B2B backends need pricing governance, entitlements, approvals, procurement compatibility, and reliable exports. Here’s how Geins solves them.

Complex contract pricing and tiers

Customer-specific price lists and discounts create rule explosions and audit gaps.

Pain Points

Overrides conflict with base listsTiers/groups create precedence ambiguityManual changes lack audits and driftQuotes/ERP totals mismatch

Affected Areas

  • Pricing Governance
  • Sales Operations
  • Finance
  • Customer Experience

Price lists with contract overrides

Base price lists by market/currency; layer customer-group or contract overrides with precedence and audits.

Capabilities

Price ListsCustomer GroupsMerchant API

Expected Outcomes

  • B2B pricing at scale
  • Auditable overrides
  • Consistent quotes
Learn more

Quantity tiers and minimum order quantities

Volume pricing and MOQs must apply consistently across carts and quotes without boundary errors.

Pain Points

Tier breaks misapplied across marketsMOQs not enforced in cartQuotes ignore tiered pricesRounding at tier boundaries

Affected Areas

  • Pricing
  • Checkout
  • Sales Operations
  • Finance

Pricelist quantity levels with enforcement

Define quantity levels per SKU; enforce MOQs and tier breaks in cart/checkout and quotes; localize rounding per market.

Capabilities

Price ListsQuantity LevelsMerchant APIValidation

Expected Outcomes

  • Predictable totals
  • Higher AOV
  • Fewer adjustments
Learn more

Account hierarchies and delegated administration

Distributors require multi-level accounts and role delegation with least-privilege access.

Pain Points

Scope catalogs/pricing per accountRole sprawl without RBAC controlsDelegated admin needs auditsEntitlements follow hierarchy changes

Affected Areas

  • Identity & Access
  • Catalog Scoping
  • Compliance
  • Customer Success

Hierarchies with RBAC and scoped catalogs

Model parent/child accounts; grant roles and scope catalogs/pricing per account. Track changes via audit logs.

Capabilities

RBACCustomer GroupsScopesAudit Logs

Expected Outcomes

  • Controlled access
  • Cleaner catalogs
  • Faster onboarding
Learn more

Quote and approval workflows

Negotiated quotes and approvals need repeatable workflows tied to pricing and entitlements.

Pain Points

Quotes align with lists and overridesMulti-step approvals need SLAs/alertsTrack revisions and commentsERP handoff must be idempotent

Affected Areas

  • Sales
  • Approvals
  • Finance
  • Integrations

Quotes, approvals, and entitlements

Drive quote creation/approval via jobs/webhooks; enforce entitlements and pricing through roles and lists.

Capabilities

Async JobsWebhooksRBACPrice Lists

Expected Outcomes

  • Predictable approvals
  • Correct prices
  • Clear audit trail
Learn more

Reliable export to ERP/EDI

Orders and updates must export idempotently with retries, backoff, and observability.

Pain Points

Duplicates without idempotency keysRetry/backoff not standardizedPartial failures lack isolation/visibilityDependent messages need ordering

Affected Areas

  • Integrations
  • Finance
  • Operations
  • Observability

Idempotent export with retries and DLQ

Export with idempotency keys, retries/backoff; route failures to DLQ; notify downstream via webhooks.

Capabilities

Async JobsWebhooksDLQIdempotency Keys

Expected Outcomes

  • No duplicates
  • Higher success rate
  • Observable failures

Implementation Notes

Best practices for implementing B2B with Geins.

Implementation Notes

Best practices for implementing B2B with Geins.

  • Define account hierarchies and roles first; scope catalogs and price lists per account.
  • Establish price list precedence; test contract overrides.
  • Export with idempotency and retries; monitor DLQ and P99s.

FAQs

Design a predictable B2B backbone

Ask us about pricing governance, hierarchies, approvals, and export integrations.
Explore Features For B2BStart Project
Design a predictable B2B backbone