Feeds

Feeds

Product feeds that go anywhere—always correctly formatted

What it does and who it's for

Geins is built for performance marketers, marketplace managers, and developers who need precise control over product data and feeds. It connects products directly to marketing and export feeds, adapting automatically to each channel’s context.

With support for external IDs, localized data, and campaign-aware pricing, Geins helps ensure every feed meets marketplace requirements and delivers consistent, high-quality messaging across all platforms.

Key capabilities

Channel-specific feeds

Include the right assortment per channel/market

Localized content

Names, descriptions, prices, currency, and URLs per market/language

Clean data model

External IDs to map ERPs and marketplaces; structured attributes

Campaign awareness

On-sale status, 30-day lowest price, and badges surfaced consistently

Scale ready

Redesigned process to handle very large catalogs

What you can build

With these capabilities, working with feeds in Geins becomes more efficient, accurate, and scalable. You can create tailored Google Shopping, Meta, and marketplace feeds for each channel or market, ensuring the right products reach the right audiences. Built-in validation pipelines help maintain data quality by flagging missing attributes before export, while campaign-aware feeds automatically include on-sale and lowest-price fields to optimize performance.

Large-catalog exports are handled smoothly with resumable jobs and real-time monitoring, providing reliability even at scale. Finally, clean and localized product data can flow directly into partner portals, ensuring consistent, high-quality information across all platforms.

Google Shopping, Meta & Marketplace Feeds
Generate and localize feeds per channel and market, with the right products, prices, and content for each destination.
Validation Pipelines
Automatically flag and correct missing or invalid attributes before export to ensure clean, compliant data.
Campaign-Aware Feeds
Include on-sale and 30-day lowest price fields to keep campaigns accurate and transparent across markets.
Large-Catalog Exports
Handle massive catalogs with resumable jobs, performance monitoring, and automated retries.
Partner Portals
Serve partners with clean, localized product data through APIs or dedicated feed endpoints.

How it works in Geins

In Geins, feeds stay automatically in sync with your product data. As products change, their linked feed selections update instantly, ensuring accurate pricing and availability per channel or market.

Alternate URLs and hreflang support keep links localized, while flexible export options—through built-in endpoints or custom pipelines—make distribution seamless across all platforms.

Dynamic feed linkage
Products link directly to feeds; selections stay current as catalog data changes automatically.
Market-scoped pricing
Prices and availability follow each channel and market configuration for consistent totals and accuracy.
Localized URLs
Alternate URLs and hreflang tags ensure each link resolves correctly for market and language context.
Feed export automation
Export data through built-in endpoints or custom pipelines, supporting validation, retries, and monitoring.

Integrations

Geins connects seamlessly with the broader commerce ecosystem — from marketplaces and price comparison engines to advertising platforms powered by shopping feeds. It also integrates directly with ERP and MDM systems through external IDs, ensuring consistent, synchronized product data across every channel and system.

  • Marketplaces and price comparison engines
  • Ads platforms via shopping feeds
  • ERP/MDM via external IDs

Real‑world outcomes

Using Geins can achieve faster feed setup with minimal rejections, ensuring pricing and promotions stay consistent across every channel. By automating mappings and validations, teams cut down on manual effort and maintain cleaner, more reliable product data at scale.

Faster feed setup
Launch new feeds quickly and reduce rejections with automated validation and mapping.
Consistent pricing & promotions
Maintain unified price logic and campaign visibility across all channels and marketplaces.
Reduced manual effort
Automate mappings and updates to eliminate repetitive feed maintenance tasks.

Get started

Define feeds

Define target feeds per channel and market.

Map external IDs

Map external IDs and required attributes.

Campaign & pricing fields

Include campaign and pricing fields as needed by each destination.

Automate exports

Automate exports and validations.


Best practices

Practical tips for maintaining clean, consistent, and reliable product feeds across markets and channels.

Validate before export
Keep mandatory attributes complete and run validation jobs before feed generation to avoid rejections.
Use external IDs early
Assign and maintain external IDs from day one for smooth synchronization with ERPs and marketplaces.
Align assortment with operations
Match feed selections with live promotions and in-stock inventory to keep listings accurate and fresh.

FAQs

Get your catalog everywhere, cleanly